To fight fake news and spam over the social media platform, Twitter recently announced that it is limiting the following accounts up to 400 accounts per day. With such changes made to the platform, users will not be allowed to follow more than 400 other users in a single day. Earlier, Twitter allowed users to follow 1000 users in a single day, but now the limit has been shortened overlooking the situation.
Twitter, in one of its posts, mentioned:
“ Follow, unfollow, follow, unfollow. Who does that? Spammers. So we’re changing the number of accounts you can follow each day from 1,000 to 400. Don’t worry, you’ll be just fine”.
“As a part of our commitment to building a healthy service, we remain focused on stopping spam and abuse on Twitter,” a spokesperson for Twitter told the leading news channel. “We found that having a high daily follow rate contributed to follower churn, and as a result, we are reducing the daily follow rate limit from 1,000 to 400.”
Twitter’s help center in one of the posts also mentioned that Follower churn is the process in which users follow and unfollow accounts. The activity has been generally performed to attract the attention of users and make specific users to follow back to increase the follower count.
Twitter introduced the changes in the rules so that it can stop or hold down spams and bot accounts to provide utmost safety to its users.
The previous year, Twitter put a hold on “bulk tweeting” according to which users cannot tweet the same content again and again from numerous accounts. To hold down the activity, Twitter introduced new tools that required verification process of the users like confirming confirm their identity with a phone number or email address while they wanted to create an account over the platform.